If you and the people who work with you don’t understand where the company is going, they may all develop their own priorities and actually prevent you from getting where you need to be. Part of getting everyone on board is creating a strategic plan complete with the organization’s values, vision, and mission. Then, there’s the challenge of bringing these principles to life in a meaningful way that people can relate to. This course will help you describe what you want to do and get people where you want to go.
What Will Students Learn ?
- How to identify the values that support their company
- How to define the vision for their company
- How to write a mission statement that explains what the company’s purpose is
- How to complete meaningful SWOT analyses
- Tools and techniques to create a strategic plan that directs the organization from the executive to the front line
- Ways to implement, evaluate, and review a strategic plan
- How related tools, such as the strategy map and balanced scorecard, can help them develop a strategic plan
What Topics are Covered ?
- Understanding strategic planning
- Identifying our values
- Designing our vision
- Writing mission statements
- Performing a SWOT analysis
- Setting goals
- Assigning roles, responsibilities, and accountabilities
- Gathering support
- Making the change
- Presentation options (infographics, reports, etc.)
- Getting there successfully
- Plenty of case studies and practice opportunities